DEFA boss wants local produce to stand out
A new initiative is seeking to make it clearer for shoppers to purchase genuine Manx meat.
The Department of Environment, Food and Agriculture is launching a charter for meat suppliers who rear and slaughter their products 100% locally - with those who do being given a clear, universal label of provenance.
Suppliers who sign up to the charter can also have samples scientifically analysed to verify their authenticity.
DEFA Minister Geoffrey Boot says it will be a 'great marketing opportunity' for butchers, and make it easier for consumers:
Disruption at Ronaldsway airport following incident with light aircraft
Hopes for better working relationship between government and hospitality sector
'A lot of work to do' on low income housing
Public servants killed in the line of duty eligible for new award
Multi-million pound Villiers development recommended for approval
Rosalind Ranson row draws to a close
