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DED launches 2017 tourism survey

Results will help determine the sector's yearly performance

The 2017 'How's Business Survey' has been launched by the Department of Economic Development, aiming to learn more about trends and customer profiling in the tourism sector.

Its results will be used to determine the industry's performance across 2017, and to build a forecast for 2018.

Owners of the Island's visitor attractions, hospitality outlets and accommodation businesses are encouraged to contribute responses.

One key factor highlighted by the 2016 survey was that cost of travel was a factor for 70% of respondents.

A new destination website has been implemented to allow businesses to issue special offers for customers.

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